Workshop 8: State of the Art: Marketing Your Media Profile

With Cathryn Atkinson.

What’s your story? Not the one you’ve written, but the one you are? Do readers, media, agents and publishers know what you want them to know about you? Through her work as arts editor at Pique Newsmagazine, Cathryn found that many artists aren’t making the most of connecting; this summer she started her consultancy company ContentYou to help writers to understand the digital and traditional media landscape. In this workshop
you will create a strategy to take control of your media profle - whether looking for traditional publishers or self-publishing - learn how to target the right people to get there, and explore questions on the state of arts media in Canada and beyond.